Working with the Summit Restaurant Group over the years has been a real pleasure. So when they approached Prest with a new taco bar concept, there was no hesitation. This was an opportunity to build a brand from scratch and implement it in everything from signage to menus to the web.
Branding is influenced by architecture. The inspiration for the patterns, colors, and aesthetic was taken directly from the building's exterior tiles, giving the space a cohesive and festive feel.